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Exploring Behavioral Finance Models in Algorithmic Trading

Janelle Turing
4 min readFeb 12, 2024

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Behavioral finance is a fascinating field that studies how psychological factors influence financial markets and trading decisions. By understanding and exploiting human cognitive biases, we can develop quantitative strategies to gain an edge in algorithmic trading. In this tutorial, we will explore the application of behavioral finance models in algorithmic trading using Python.

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Photo by Lukasz Radziejewski on Unsplash

Understanding Behavioral Finance

Behavioral finance combines insights from psychology and economics to explain why and how markets might be inefficient. Traditional finance theory assumes that market participants are rational and always act in their best interests. However, behavioral finance recognizes that human behavior is often irrational and influenced by emotions, biases and heuristics.

One of the key concepts in behavioral finance is the idea of cognitive biases. These biases are systematic patterns of deviation from norm or rationality in judgment, whereby inferences about other people and situations may be drawn in an illogical fashion. By identifying and understanding these biases, we can develop trading strategies that take advantage of market inefficiencies caused by irrational behavior.

Exploiting Cognitive Biases in Algorithmic Trading

To demonstrate how we can exploit cognitive biases in algorithmic trading, we will focus on two common biases: loss aversion and herding behavior.

Loss Aversion

Loss aversion refers to the tendency for individuals to prefer avoiding losses over acquiring equivalent gains. In trading, this bias can lead to irrational decision-making, such as holding onto losing positions for too long or selling winners too quickly.

Let’s create a simple trading strategy that exploits loss aversion by using a moving average crossover strategy. We will buy when the short-term moving average crosses above the long-term moving average and sell when the opposite occurs.

import numpy as np
import pandas as pd
import matplotlib.pyplot as plt
import yfinance as yf

# Download historical stock data
data = yf.download('GOOG', start='2022-01-01', end='2024-02-29')

#…

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Janelle Turing
Janelle Turing

Written by Janelle Turing

Your AI & Python guide on Medium. 🚀📈 | Discover the Power of AI, ML, and Deep Learning | Check out my articles for a fun tech journey – see you there! 🚀🔍😄

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